All of the wool we use is 100% Platinum certified, high quality wool from sheep reared by British Farmers. Platinum certified British wool guarantees that the wool is 100% British with no imported wools, scrap wools, bonding agents, linings or artificial fibres added.
The wool is shorn from live sheep each year in the centuries old tradition of British Farming and during the year the sheep grow wonderful new fleeces to enjoy in our luxurious natural duvets, pillows and mattress toppers made the next season
The standard of animal husbandry on British Farms is extremely high. Animal welfare and sourcing of the wool is very important to us, for example we only accept Spring/Aummer shearing when the sheep are happy to be rid of their heavy fleeces and we never accept winter shearing or by-products from the slaughterhouse. Our British Wool Board Platinum wool mark guarantees that ALL of our wool is British - not just a certain percentage of it as the standard wool mark allows.
DEFRA (Department for Environment, Food and Rural Affairs) and Animal Welfare exercise very strict controls over the keeping of sheep on UK farms, for example the practise of mulesing is an illegal practice in the UK. DEFRA regularly inspect farms to ensure that their welfare regulations are strictly adhered to and you can be assured that British sheep, the sheep providing our wool, are some of the best cared for sheep in the world. By purchasing products that use 100% guaranteed British wool you are supporting good practice in animal welfare.
We would never support anybody or any company who didn't have these same values.
We purchase our wool in it's raw state and oversee the cleaning process ourselves to achieve the high standards we require for our bedding. The sheep’s wool is washed and processed in British mills uniquely to our specifications without the use of bleaches or chemicals, leaving the natural properties of the wool intact.
The natural properties of wool resist dust mites and can therefore help to relieve the symptoms of allergies or asthma that are aggravated by dust mite droppings. Natural wool is also naturally anti-bacterial and anti-allergenic making it wonderfully hygienic.
As well as being an insulator, natural wool breathes and wicks away moisture. The soft cotton casing used in all of our products allows this process letting your body regulate its own temperature and maintain a balanced and even temperature whilst sleeping. This can help to alleviate night sweats and cold clamminess.
A sleeping environment is created which is unique to each person and this makes wool a perfect solution for partners sleeping under one duvet who each have different body temperatures.
In view of these qualities, most people achieve a more peaceful and deeper sleeping experience. Studies show that sleeping under wool increases the duration of the most beneficial phase of sleep known as REM (Rapid Eye Movement) and this contributes towards good health, wellbeing and it follows happiness.
“The best way to feel energised is a good nights sleep!”
Wool is a sustainable commodity, and is recyclable and biodegradable as is the cotton casing of our products and therefore environmentally friendly, helping to protect the environment for future generations.
Wool is also naturally fire retardant giving a good peace of mind when sleeping.
In summary, there are many different reasons to sleep in natural wool bedding but basically, it just feels good and once you move to wool we are confident that you will love it.
DEVON DUVETS 'Fall in love with wool'